Expecting staff, employees or significant others to be as passionate and driven about your business, team project or new venture as you are is probably a steep ask. But leading from the front, driving creativity and making a mark that lasts isn’t – and we’re going to let you in on a little secret.

Some companies profit from the use and licensing of personality tests that claim to reveal factors that drive productivity, identify motivation and pin-point insights that will get the best out of you and your people. But here’s an insiders tip – before you whip out the 50 question survey and enter the tedium of box ticking that reduces individuality to a limited range of just 3-4 choices per question, consider this: ask them. No surveys, no gimmicks – no licensing fees – simply sit down with your team and ask them what they want.

Doing away with pre-designed personality tests that comprise answers with limited options, True North Strategies advocates the old-school method of simply ‘asking.’ Want to know what drives commitment? What underpins loyalty? What’s valued more than a pay rise? Want to know what makes them willing to serve the most difficult customer, and yet still be motivated to get into the office before you? Ask away!

Research shows that face-to-face and verbal interactions are far more effective than any other medium, so get asking today. Want help sorting out what to ask? True North Strategies can work with you to devise a plan that not only gets to the point quickly, but is built upon your wider business objectives. Got questions? We’ve got answers. Get in touch today.